Tag Archives: Tennessee

Grits, Green and Graceland

Written by Jeremy on Monday, 11 May 2009 — Leave a Comment

Elvis Presley: corporate identity guru.

Posted in Brand America, Branding: good examples, Branding: places, Travel writing: the fun stuff | Also tagged Al Green, Elvis, Memphis

The place where it actually happened

Written by Jeremy on Sunday, 10 May 2009 — 1 Comment

On 3 April 1964, Martin Luther King gave the famous ‘mountaintop speech’: “Well, I don’t know what will happen now,” he said. “We’ve got some difficult days ahead. But it really doesn’t matter with me now, because I’ve been to the mountaintop….And I’ve looked over. And I’ve seen the Promised Land. I may not get [...]

Posted in Best of, Branding: good examples, Travel writing: the fun stuff | Also tagged Martin Luther King, Memphis

And for a brand, or for a place itself, what does that mean emotionally and commercially?

In the contexts of image, identity and marketing, dealing with these questions superbly is crucial in today's globalized, short-attention-span world.

Jeremy Hildreth, an adviser to companies, tourist departments and investment bureaus, aims to inspire and enlighten those who deal professionally with provenance and place of origin.

This website, then, is about brands *from* places (MADE IN X) and the brands *of* places (COME TO Y, OPEN AN OFFICE IN Z) -- and helping you understand and make the most of all that.

Read more about the author »

I think it's time we held China to first-world scrutiny. Why doesn't their oil spill get the same coverage as the US's? http://bit.ly/9493uu
RT @tombed: Real 'Mad Men' smoked, drank and chased women in the office, according to new survey http://on.wsj.com/boFr86 via @WSJ
The old excuse "it's the weather that makes us dour" doesn't hold up to the heat. Must be something else in the Lithuanian nat'l character.
In Vilnius for the summer. Heatwave. Unlike Brazilians, Cubans, Africans, et al., Lithuanians wither in the sunshine. And still don't smile.
TED's just posted Matt Ridley's brilliant talk on ideas having sex. Love it. Love him. http://bit.ly/bwpdiB

Tag Archives: Tennessee

Grits, Green and Graceland

The place where it actually happened

Where are you from?

Speaking on YouTube

In the news: Branding the hard way

In the news: Jeremy’s new book is out

In the news: Swedish Lapland

Top 10 most popular

Readers respond

Have I written about…

Tweets (as WhereBrands)